analytics
B2B Product management: How is it different from B2C?
B2B vs. B2C Product Management Product management, in simple language, refers to the process of overseeing and guiding the development and lifecycle of a product or service from its initial concept to its final release and beyond. It involves understanding the needs of customers, defining what the product should be, and ensuring that it meets ... Read more
Product manager salary: How much do they earn?
Product management is one of the most coveted profession by young professionals graduating in recent years. One of the reason behind it is the product manager salary is one of the best across other technical roles in software industry. Product managers need effective communication, organization, story telling and planning skills to own a product and ... Read more
What is a user story and how to write one?
What is a user story? A user story captures the requirements of a system from the perspective of the end user in agile software development.It is written in terms of end user to convey who the user is, what they want to achieve and why they want to achieve it. It is a simple and ... Read more
Top 6 product management challenges
Various product management challenges that you face as a product manager can at times feel overwhelming.This is the reason, product manager role is considered one of the toughest jobs. Overcoming these challenges needs some specific skill set for a product manager to succeed. If you are new to product management, it would be beneficial to understand ... Read more
Product management lessons learned :10 tips for beginners
In this post I am going to list down 10 product management lessons which I have learned as a product manager over the last decade. If you are a rookie product manager and nervous about your fist ever product management job then this is a must read for you. It you keep these tips in ... Read more
Product Manager’s Origin : How it All Began?
Every product manager went through this conversation at one point in their life: Fiend: “What do you do?” Me:”I am a Product Manager” Friend: “Oh, Okay you are a Project Manager” Me: “No, I am a Product NOT Project Manager” Friend: ” Product Manager? What is that?” (looking confused) Me: ” Yeah, I am a ... Read more
Mobile app analytics: top 10 tools to explore in 2021
What is mobile app analytics? Mobile app analytics is all about analysing the data captured from mobile apps usage over a period of time. It is similar to web app analytics and captures the information about the visitors, their journey and the way they interact with the mobile app. Mobile app analytics helps in understanding ... Read more
Top 10 mobile app KPIs for every product manager to measure
Mobile internet users are increasing steadily all over the world, and users are spending more time on mobile apps every year. in 2016, 140 billion mobile apps were downloaded where this number rose to 218 billion in 2020. There are 3.15 mn apps available on the google play store while this number is 2.09 mn ... Read more
Product roadmap tools: 10 best solutions
Product roadmapping is one of the crucial responsibilities of a product manager. Although it can be a mundane activity for some of the product managers, it is the foundation for the execution of the product strategy defined by the organization. Fortunately, there are many product roadmap tools available in the market. However, If you are ... Read more
Product Roadmaps in Agile (with Examples)
It has been more than two decades since ‘Agile methodologies’ were introduced to the world, and it is still a go-to framework implemented by most companies. 71% of the companies over the globe have adopted Agile and Agile adoption has helped 98% of the companies. The failure rate of Agile projects is 8% which is ... Read more